Global brand Bata celebrates first anniversary in the Philippines


Global brand Bata recently celebrated its first anniversary in the Philippines with a stylish get-together at its SM Makati store. Since its first store in SM Megamall opened a year ago, Bata Philippines now has branches in SM City Bacoor, SM Makati, SM Mall of Asia, SM City Marikina and SM City Fairview. The brand is also available at the SM Stores.

Thomas G. Bata (from left), grandson of founder Tomas Bata, with Bata Philippines Country Manager Rabi Hasnabi and SM Shoes and Bags Senior Vice President Eugene Saw

Bata was established in 1894 by a Czech shoemaker named Tomas Bata along with his siblings Anna, and Antonin. Since then, it has continuously provided quality and trendy footwear around the world, pioneering in footwear innovation with its Shoe Innovation Centers that focus on new technologies, materials and designs that support shoe comfort features and guarantee fashion-forward design.

Today, Bata has a presence in 70 countries and operates over 5,000 international retail stores. The brand sells more than one million pairs of shoes a day.

The event also showcased Bata’s line of stylish yet comfy shoes. These include its Insolia line for women, trendy sneakers, glitzy pumps, fancy flats and boots with attitude.

There are also sleek and classic designs in real leather which are “Made in Italy,” as well as casual sneakers, slip-ons and sandals for men. Kids also join in the shoe party with adorable and fun footwear.

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