A success online shopping story » Manila Bulletin Technology



Entrepreneurship isn’t exactly a walk in the park. It’s risky, it’s stressful and the success rate for new businesses really isn’t all that flattering. But that didn’t stop Mon Pestana, managing director of The Lifestyle Store, from turning his passion into one of the most successful e-commerce sites in the Philippines.

“It all started from a great need, just like how everyone else starts out. To be quite honest, there was a time when my family had a few setbacks on certain things. I was working then as a corporate individual simply trying to make a career out for myself,” said Mon Pestana. “That’s where my inspiration to provide more for my family came from,” he added.

“We did everything very crudely in the beginning. Product pictures were all shot either on a bench or on a bed. Some of the customers also didn’t want shipping so I did meet-ups and took long drives from Antipolo to places as far as Batangas. Luckily, many people bought the items and I earned profit within one to two weeks,” he added.

“We started out as The BagMaster Phils. My sister Carol played a big role in influencing me to pursue this online venture. She’s the one who had an online store first and taught me the ins and outs of selling on Facebook and Instagram.”

“Before all this, we joined a bazaar at Evia Center and sold items at the trunk of my car. Since then, we’ve always had a Noel Bazaar in Filinvest. Now, we also go SMX to maintain our presence because it provided us the avenue to reach a wider audience. For me, one of the defining points in our history was the day when Zalora gave us a call and invited us to sell through their platform. We went from a small business selling our goods on Sulit.com and Facebook to a certified store in Zalora – and it was marvelous,” he added.

“My simple piece of advice – exhaust all means possible to fully explain what you sell and let the customers check the items because at the end of the day, their purchase decision is all that matters. We give our customers one-year warranty, a 30-day money back guarantee and a return policy for their peace of mind. At The Lifestyle Store, our business is not just to make money. Establishing a continuous trusting relationship with our customers is what defines and gives meaning to our daily operations.

Shop online via www.thelifestylestore.com.ph with options of paying through cash on delivery, debit card, credit card and nank transfer processed through secure and trusted gateways in partnership with PesoPay a product suite of AsiaPay.

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